Belgard Hardscapes is providing homeowners and landscape professionals with new
tools for designing and installing hardscape projects, with the launch
of Belgard.com and its online idea organizer, the Style File.
The website is a hub for information about Belgard pavers,
retaining walls, modular water and fire features and finishing touches.
It also features the Style File to help users save, organize and share
images of their favorite outdoor space ideas and paver styles. Design
recommendations accompany each image to identify pavers that complement
each other and provide suggested patterns. Plus, helpful icons identify
whether the selected paver is best suited to patios, walkways, driveways
or pool decks.
When a homeowner is ready to create a space, it’s as easy as a
click to send their Style File to their local contractor and get an
estimate. Featuring different views for homeowners and professionals, the
geo-targeted website invites visitors to enter a zip code for a
customized experience of the styles and colors of Belgard pavers and
retaining walls available in their regions.
The Homeowner view of the website offers many tools that will assist
homeowners and contractors alike, such as advice on choosing the right
pavers for a home’s style.
The Professional section of the website outlines the benefits of
becoming a Belgard Authorized Contractor and the exclusive programs that
come with being authorized, such as the 3-D rendering Belgard Design
Studio and the new Belgard Virtual Agency. The Belgard Virtual Agency
allows Belgard Authorized Contractors to access more than 200
customizable advertising and marketing templates they can use to market
their company and services to potential customers.
Other highlights of the Professional view include robust product
information such as specs and color swatches, educational opportunities
such as Belgard University and “lunch and learns,” and informative sales
and marketing support.
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