Nissan Forklift Corp., North America, has joined forces with TCM America under a new name, UniCarriers AmericasCorp. effective April 1, 2013. UniCarriers Americas Corp. is a
division of UniCarriers Corp. headquartered in Tokyo, Japan. UniCarriers
Holdings is the parent company of UniCarriers.
Although
the company has a new name, its employees, processes
and products remain the same. With head offices in Marengo, Ill.,
the new company will continue its commitment to excellence and its drive to be
a valued partner across its network of authorized dealers.
“We are
excited to combine the resources, service and strong brand promise of these two
companies to form a stronger market presence that will offer a broader range of
products and technical service with the UniCarriers brand,” says Peter Kruse,
president, UniCarriers Americas Corp. Kruse is leading the management
team of the new entity.
UniCarriers
will encompass five brands: Nissan Forklift, TCM, Atlet, Barrett and
UniCarriers. To transition the brand equity of the non-UniCarriers brands to
UniCarriers, all trucks will display a “by UniCarriers” endorsement beginning
June 1, 2013.
Material
handling equipment will be the sole business of UniCarriers, rather than a
peripheral business unit. Separately, the global rankings of Nissan Forklift
Corp. and TCM Corp. were 11th and 15th respectively, according to the
Weltrangliste 2011/2012 list of the top global manufacturers. United, UniCarriers
has jumped to number seven on the list.
With its focus solely on material handling equipment, UniCarriers
will offer a more extensive portfolio by adding additional sustainable and
efficient products and solutions to its offering. The company will
continue its pledge to protect the environment, and operate as a green company.
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